Since we're heading into spooky season, I want to talk about how to dig your way out of the social media grave and bring your accounts back to life before the holiday season hits.
When you're not working with a social media consultant, it's easy to reach the end of the week and realize you haven't posted at all.
So you sit down at the computer and stare at a blank caption box. Suddenly it feels like you don't have anything interesting to say.
But when you take a look around you, some of the best content ideas come from your everyday life.
This month marks 12 years since I started KA Social Media, and I keep thinking about the person who launched this business back in 2014.
So if I could sit down with Kerra from 2014, I think she’d have a pretty long list of questions. I’d order her a refresher, settle in and tell her these 12 things that I know now, that I wish I had known back then.
After taking time to think about things over the past few weeks, I wanted to share 12 lessons I’ve learned along the way. Because to this day I still believe in growing our businesses together.
Ready to get back to school, back to business? Here is a roundup of some of my best resources to get you prepared.
Over the next few weeks, for subscribers of The Social Media Minute Newsletter, I’ll be sending a weekly email with some small and vital tasks with tips on how to make them shine for your online presence.
This post is for everyone who’s ready to set aside an afternoon and get it all done at once. So bookmark it if you’re not ready to get started; otherwise, let’s jump in!
This July, we're trying something different on the blog. Instead of tactics and templates, we're spending the month on the mindset stuff that actually keeps business owners from posting in the first place, things like waiting for the perfect moment, feeling like you're not ready to show your face, or thinking nothing worth sharing is happening. Four posts, four mindset shifts, all tied back to showing up on social media with a lot less second guessing.
This July, we're trying something different on the blog. Instead of tactics and templates, we're spending the month on the mindset stuff that actually keeps business owners from posting in the first place, things like waiting for the perfect moment, feeling like you're not ready to show your face, or thinking nothing worth sharing is happening. Four posts, four mindset shifts, all tied back to showing up on social media with a lot less second guessing.
Think about your favourite before-and-after content and why you love it so much.
I would bet it's not just because you want to see a beautiful end product. You probably also want to see the transformation, with what decisions were made and what went wrong along the way.
Social media for your business can work the same way. It's a great way to build trust online without needing to shoot a lot of extra content.