Somewhere along the way, some social media 'experts' convinced us that if you're not growing your platforms fast enough, you're doing something wrong. They encouraged people to follow-unfollow en masse, buy followers, do whatever you can to get your audience as big as possible. But the reality is that shifting your focus to slow growth can do a lot more for your business in the long run. When growth happens too fast, there's often no foundation underneath it. People follow, but they might not engage or even buy from you. A smaller audience that knows you, trusts you, and actually pays attention will always outperform a big audience that doesn't care.

Something about September always feels like a fresh start to me. Every time I pack up B’s bag for the new school year with fresh notebooks and pencils, I get the urge to reset and refocus my business as well.

For me, that’s doing a quick refresh of my social media presence. It helps me feel organized and consistent as I head into the fall and winter seasons.

Here are five ways to refresh your social media this September.

Whether you're embarking on this journey for the first time or simply need a refresher, these tips are geared toward helping you stay organized, relevant, and effective in your social media marketing efforts.

As we prepare for 2024, it's time to equip yourself with The Social Media Content Planner, so that your social media efforts can finally start working for you and not against you!

In this blog post, I’ll recap five spring cleaning challenges for small business owners to refresh their social media accounts.

It's time to roll up your sleeves and spring clean your social media accounts to get ready for an amazing summer! Today we're breaking down 5 things you should update in an afternoon to keep things fresh year-round.