DIY your social media for business

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Kerra Aucoin Mansfield 6/30/26 Kerra Aucoin Mansfield 6/30/26

Using Social Media To Reconnect With Your Existing Network

When you think about social media, you probably think about either catching up with your friends or marketing.

Social Media for small businesses is all about promoting products, advertising services or trying to attract new customers. And while it absolutely can do all that, I think one of the biggest benefits is the connection you can build with others.

It can connect you with new customers, yes, but it can also help reconnect you with old friends and new opportunities.

Kerra Aucoin Mansfield 6/9/26 Kerra Aucoin Mansfield 6/9/26

Is Your Online Presence Telling People You're Closed?

If you haven’t posted in awhile, you may be telling people that you are no longer open for business. In this post we cover why small updates matter when it comes to reaching people online.

Kerra Aucoin Mansfield 5/19/26 Kerra Aucoin Mansfield 5/19/26

Your Phone Is Your Best Marketing Tool

I was at the Jeux de l’Acadie Regionaux in Sydney this past weekend, covering the whole event for social media, and my entire setup was my iPhone, a little tripod, a clip-on mic, and CapCut for editing. This post is all about why you don’t need to wait to get started, because everything you need is already in your pocket!

Kerra Aucoin Mansfield 3/31/26 Kerra Aucoin Mansfield 3/31/26

Want to Get Booked as a Speaker? Social Media is the Audition Stage

When it comes to booking events, the organizers are not just looking at your proposal, your resume and your bio.

If you want to get booked, your content needs to do some of the selling for you. Here's what event organizers are looking for, and how to make sure your social media shows them exactly what they need to see.