Something about September always feels like a fresh start to me. Every time I pack up B’s bag for the new school year with fresh notebooks and pencils, I get the urge to reset and refocus my business as well.

For me, that’s doing a quick refresh of my social media presence. It helps me feel organized and consistent as I head into the fall and winter seasons.

Here are five ways to refresh your social media this September.

On September 8, 2014, I officially launched KA Social Media Consulting. Back then, my focus was on helping small businesses manage their Facebook pages.

Eleven years later, that small niche has grown into a full-service social media consultancy supporting entrepreneurs, associations, tourism operators, and organizations across Nova Scotia and beyond.

To celebrate, I wanted to share 11 lessons I’ve learned along the way as a business owner, mom, and entrepreneur.

September feels like a natural fresh start. It’s not just kids going back to school, it’s also entrepreneurs, seasonal businesses, and organizations stepping back into focus mode. It’s the perfect time to reset your space, your goals, and your energy so you can finish the year strong. Here are 8 ways to reset in September.

Whether you’re sipping your first PSL of the season or watching the leaves start to turn, September is a powerful time of transition for small business owners.

September is really the ultimate “fresh start” month. It may seem early, but it’s time to ramp up for fall and holiday prep. It's a perfect time to show your audience what’s ahead, and remind people you're still here.

To make this easier, I’ve pulled together 30 prompts to help you keep things rolling, without needing to post every day.

While August is still full of busy days, late nights and long customer lineups, if you can carve out even a little time now to plan for your slower months, you’ll be set up for a more successful off-season!

Here are 3 ways to start your off-season strategy now, while you’re still riding the summer momentum.

Here are 3 powerful (and easy) ways to turn summer interactions into smart fall content.

Have you ever spent time creating a post, written the caption, and hovered your finger over the ‘post’ button, just to change your mind because you think it’s not good enough to post?

Here’s the thing, that ‘imperfect’ moment? It’s exactly the kind of content your audience is craving right now.

In this micro-blog, we’re talking Real-Time Content; what it is, how to do it, and how to make it work for you!

Whether you’re a tourism business in your peak season or a service provider getting ready to ramp up again, staying consistent on social media will keep your business top of mind.

I’ve pulled together 31 prompts to help you keep things rolling, without needing to post every day.

Trying to figure out what to post all summer long? I hear ya!

While you’re busy running events, serving your clients or just trying to enjoy a few days of summer yourself, content creation can feel like the easiest thing to brush under the rug.

But it’s still important to show up online for your audience!

Here are four content types that are working really well this season (especially for seasonal businesses, tourism operators, and local brands like yours):

If you’ve been around for a while, you know I’m a huge supporter of business owners taking it easier during the summer months and using that downtime to rest and come back in September recharged and ready to take on the world!

But that doesn’t mean your business can disappear for the summer, too! Here’s how I like to keep things moving while I’m half-working, half-eating ice cream with B.