Deciding on your target audience is one of the first steps to take when you’re looking at your social media strategy. Here are the questions I ask my clients to answer before we get started.

Posting on social media doesn’t need to be so scary. Follow these three strategies to kibosh the anxiety around your social media strategy.

Getting ready for the holidays doesn’t usually cross most business owner’s minds before Thanksgiving, but maybe it should? Check out these tactics you can start using right now.

Ever wonder how Social Media Managers keep all their clients and their prospects straight on Twitter? This week on the blog I'm sharing my secret weapon, Twitter Lists!

Build your own community online to future-proof your business. Online groups are some of the only ways people are connecting these days, so as you can imagine, there’s been a spike in people signing up for private membership groups. 

Networking looks a little different in 2020. Here's how you can use social media to successfully promote your business and build connections from your home office.

I can say that, but what does it actually mean to be active or consistent online? And why should you be doing it for your business? And what should you concentrate on when the options are seemingly endless? Here are 7 habits to engage online daily!

Being successful on Instagram isn't just about follower count. You can buy those afterall. 

The big success comes from how engaged your audience is and what quality of content you're putting out. 

So as we muddle our way through 2020 and face down all the changes that come up, there are a few misconceptions I’ve come across online that I wanted to address. Not just for my business, but for all social media managers. 

Social media can take up so much time that it’s hard to stay consistent online. Today we’re talking about how to create consistent habits on social media to make sure your online presence is working for you.