30 Days of Content for June 2025
June is here, and for many of us, it feels like the real start of summer. The kids are wrapping up school, the patios are calling, and local markets are officially in full swing.
If your business thrives in the summer or you rely on this season to stay visible, this is your moment to show up with your own special razzle-dazzle, online and offline.
Whether you’re a service provider, café, boutique, or wellness coach, your audience is out there planning their summer adventures and scrolling. And this is your chance to entice them to pay attention to your business!
And no, you definitely don’t need to post every day!
Pick 8–12 prompts from this list that fit your goals, mix up your formats (hello, Reels, carousels, and behind-the-scenes stories), and just be present with comment replies, DM responses and commenting/liking other people’s stuff online too. That consistency adds up.
Themes + Special Days in June
Here’s what’s trending this month and what your audience is paying attention to:
National Indigenous History Month (Canada)
Father’s Day (June 15)
National Indigenous Peoples Day (June 21 – Canada)
First Day of Summer / Summer Solstice (June 20)
National Selfie Day (June 21)
Graduation Season
Summer Vacation Planning
End-of-School-Year for Kids & Teachers
Ready to dive in? Here’s your June Prompts!
Week 1: June 1–7
June 1 – Hello, June!
Prompt: Kick off the month with a fresh vibe, new arrivals, or summer goals.
Example: A gift shop could post a flat lay of colourful summer goods with: “June is here and we’re ready for it! 🌼 What’s on your summer wishlist?”
June 2 – Summer To-Do List
Prompt: Share a list of local or seasonal must-dos.
Example: A Nova Scotia tourism business could share “10 Iconic NS Summer Experiences” in a fun, swipeable carousel with collab tags for other businesses.
June 3 – Tip Tuesday
Prompt: Share a seasonal tip related to your industry.
Example: A hairstylist could break down “3 Products That Beat the Frizz” or tips to protect your hair during travel.
June 4 – Graduation Season
Prompt: Celebrate grads or share gift ideas.
Example: A café could post a chalkboard sign: “Congrats Grads!” and promote student discounts or drink specials.
June 5 – Throwback Thursday
Prompt: Share a memory from last summer.
Example: A market vendor could post a carousel of last year’s market scenes with: “Can’t wait to see these smiles again!”
June 6 – Support Local Spotlight
Prompt: Share why supporting local matters to your business and your community.
Example: A café, shop, or service provider could post: “When you shop local, you’re helping our whole community thrive!”
As a service provider, I regularly post spotlights of local businesses I work from!
June 7 – Weekend Inspiration
Prompt: Suggest an activity or seasonal fave.
Example: An outdoor gear shop could post: “Perfect weekend to hit the trails! What’s your go-to hiking spot in Nova Scotia?” or could showcase hiking shoes, hiking snacks, favourite water bottle.
Week 2: June 8–14
June 8 – Meet the Team / BTS
Prompt: Introduce staff or show behind-the-scenes prep for summer.
Example: A restaurant could post a fun Reel of the team prepping patio season dishes.
June 9 – Mini Summer Bucket List
Prompt: Share a short checklist or summer inspo.
Example: A boutique hotel could post: “Your 3-Day Staycation Itinerary in The Valley!” with cozy pics and local tips.
June 10 – Tip Tuesday
Prompt: Offer a practical seasonal hack.
Example: A pet shop could share: “Hot sidewalks = burnt paws! 🐾 Walk your pup early or late.”
June 11 – Testimonial Time
Prompt: Share a client review.
Example: A tour company could post: “Best day of our trip, thank you!” and promote this year’s tour dates or if you are offering a new tour this season.
June 12 – Father’s Day Gift Guide
Prompt: Help people shop for dad.
Example: A hardware shop could post: “Father’s Day Gifts He’ll Actually Use Under $50” with links or tags.
June 13 – Feature Friday
Prompt: Spotlight a seasonal product or service.
Example: A local maker could post, “Our citronella candle is BACK!” with a limited-run call to action.
June 14 – End-of-School Countdown
Prompt: Speak to parents and students.
Example: A toy store could post: “Almost there, teachers! 🎉” and promote gift bundles for end-of-year thank-yous.
Week 3: June 15–21
June 15 – Father’s Day
Prompt: Honour dads or father figures.
Example: A café could post: “Coffee with Dad = quality time. ☕ Share your favourite dad memory below!”
June 16 – Motivation Monday
Prompt: Drop a quote or mindset boost.
Example: A coach could share: “Reset your goals. Reclaim your mornings. Reconnect with what lights you up.”
June 17 – Local Love
Prompt: Shout out a biz or event nearby.
Example: A brewery could post: “Headed to the [Festival Name]? Stop in for a pre-show pint!”
June 18 – Summer How-To
Prompt: Teach something seasonal.
Example: A kitchen shop could post: “How to Build a No-Cook Charcuterie Board” with quick tips and a pretty spread.
June 19 – Weekend Promo Reminder
Prompt: Share a sale or booking CTA.
Example: A salon could post: “Spots are filling for pre-wedding weekend blowouts. Book now!”
June 20 – Summer Solstice / First Day of Summer
Prompt: Celebrate summer’s arrival.
Example: A market could post: “The longest day of the year calls for sunshine, strawberries, and sidewalk chalk.”
Market Fresh NS did a great job with this summer giveaway!
June 21 – Indigenous Peoples Day / National Selfie Day
Prompt: Choose what fits best.
Example 1: A tourism biz could respectfully highlight Indigenous-owned businesses.
Example 2: A retail shop could run a selfie contest with a prize for tagged entries.
Week 4: June 22–30
June 22 – Sunday Reset / Recap
Prompt: Share a weekend reflection.
Example: A food truck could post: “You showed up BIG this weekend, Halifax! Look at these highlights.”
June 23 – Summer Style Tip
Prompt: Share a seasonal fashion or product tip.
Example: A boutique could post: “3 Ways to Style a Linen Dress for Summer 🌿”
June 24 – Tip Tuesday
Prompt: Offer a biz or life tip.
Example: A coach could share: “Batch your content now to enjoy summer later—here’s my batching template.”
June 25 – Celebrate the Season
Prompt: Highlight something that captures the spirit of summer in your business whether it’s a service, product, customer moment, or personal win.
Example: A service provider might share a behind-the-scenes photo and say, “Loving the energy this season, so many amazing clients embracing fresh ideas!”
June 26 – Testimonial Thursday
Prompt: Share a happy client story.
Example: A social media manager could post: “Since working with us, engagement is up 40%!”
June 27 – Friday Favourite
Prompt: Share your team’s fave product or service.
Example: A bookshop could post: “This week’s top pick: Beach reads & iced coffee.”
Egghead Books is a new shop doing a great job of sharing their favourites!
June 28 – Cottage / Long Weekend Tease
Prompt: Build buzz for the long weekend.
Example: A gift shop could post: “Here’s what to pack for your Canada Day getaway.”
June 29 – What Worked This Month
Prompt: Reflect on your top-performing post or product.
Example: A bakery could post: “Strawberry shortcake was the MVP. 🍓 You’re loving the summer flavours!”
June 30 – July Teaser
Prompt: Share what’s coming next.
Example: An events company could post: “July is packed! From Canada Day markets to weddings—here’s what’s coming.”
Let June Work for You
June is full of potential, and your audience is ready to engage as they plan their summer.
This is a great month to test new content. Try a Reel. Host a selfie contest. Drop a giveaway. The energy is high, your community is active, and people are more open to exploring new things.
Above all, have fun with it. The best content? It’s often the little real-life moments: the behind-the-scenes snapshots, early morning prep shots, and warm, sunny scenes from your day. Let those shine.
✅ Choose 8–12 content ideas that align with your business
✅ Reconnect with your audience through seasonal stories
✅ Be real, be consistent, and don’t overthink it
✅ Test something new—June is a great playground
Need help planning your summer content, or want someone to just handle it for you? Let’s book a brainstorming session and make your summer socials a breeze.
👉 Book your content planning call here or send me a DM if you’re ready to hand it off for the summer—we’ll chat! 💬